The audience for VMG Advertising‘s print publications is as diverse as they are dynamic. The core audience is comprised of highly visible, socially active urbanites. These young (65% 18-44), single (69%) culture vultures have the highly desirable disposable income necessary for significant spending on dining, entertainment, toys, and gadgets! In addition to these figures, the alternative weekly readership of VMG Advertising consistently reflects the ethnicity of the markets served, and the alternative lifestyles depicted within our pages.
Comscore research shows that the core audience of VMG Advertising’s digital websites is single, male-skewed (59.1/40.9 Male/Female ratio) and they spend a significant amount of their HHI income on dining, fashion, travel and emerging technologies.